Our Lovito Story


Broken Beauty Industry

The beauty industry is sacrificing good quality ingredients for maximum profits.

This has come at the expense of the consumers who are using products which are harmful for them.

Our name


Pronounced her-lovi-to.
Lovito = Love
Derived from the Spanish word Lobito.

We seek to make products to be loved by our consumers and the planet.

The Story

we are herLovito.

Having personally experienced skin allergy from the harsh chemicals from over the shelf products, we have set out with a mission to come out with products with the cleanest ingredients possible without compromise in quality.

Creating a homegrown Malaysian brand has always been a dream to me. Herlovito was actually born during covid-19 one of the toughest pandemic the world has faced. We will forever be grateful to the lovito family for the support in our brand and our movement.

Here at Herlovito, its not just business. It's personal.

Kim, Founder of Herlovito